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    <title>San Leandro Chamber of Commerce</title>
    <link>http://www.sanleandrochamber.com.php5-15.dfw1-1.websitetestlink.com/slc-index.php</link>
    <description></description>
    <dc:language>en</dc:language>
    <dc:creator>mike@mikeconsol.com</dc:creator>
    <dc:rights>Copyright 2011 San Leandro Chamber of Commerce</dc:rights>
    <dc:date>2011-07-12T17:33:49+00:00</dc:date>
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      <title>San Leandro Chamber of Commerce</title>
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    <item>
      <title>How to be an authentic public speaker</title>
      <link>http://www.sanleandrochamber.com/blog/post/how-to-be-an-authentic-public-speaker/</link>
      <guid>http://www.sanleandrochamber.com/blog/post/how-to-be-an-authentic-public-speaker/#When:16:33:49Z</guid>
      <description>Rule No. 1 when presenting is to be your authentic self. Audience members know when a public speaker is feigning enthusiasm, passion or any other emotion. They also know the genuine article when they see it and hear it.

Two excellent examples of the latter are Jack Canfield and Sir Ken Robinson. Let’s review their work to better understand what makes a public speaker authentic.</description>
      <dc:subject>Leadership, Marketing</dc:subject>
      <dc:date>2011-07-12T16:33:49+00:00</dc:date>
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    <item>
      <title>Corporate content catches fire – especially in print</title>
      <link>http://www.sanleandrochamber.com/blog/post/corporate-content-catches-fire-especially-in-print/</link>
      <guid>http://www.sanleandrochamber.com/blog/post/corporate-content-catches-fire-especially-in-print/#When:01:46:31Z</guid>
      <description>Social media is raging like wildfire across the corporate landscape. Finally, companies can produce and distribute their own content far and wide without having to persuade traditional media outlets their products, services and brands are worthy of coverage. But the original&#45;content craze isn’t just a social media jubilee.

A big slice of the financial pie is being committed to print publications, no doubt surprising those who have been prophesying for years that print is headed to the bone yard. Here’s what else is hot…</description>
      <dc:subject>Management, Marketing</dc:subject>
      <dc:date>2011-07-06T01:46:31+00:00</dc:date>
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    <item>
      <title>Body language from Ronald Reagan to Dr. Love</title>
      <link>http://www.sanleandrochamber.com/blog/post/body-language-from-ronald-reagan-to-dr.-love/</link>
      <guid>http://www.sanleandrochamber.com/blog/post/body-language-from-ronald-reagan-to-dr.-love/#When:20:19:11Z</guid>
      <description>Body language is the sign language of the stage. So much has been made of this form of communication, as if nothing the mouth says gets heard unless augmented by the appropriate bodily movements. Let’s explore the topic from its extremes, as practiced by two great speakers – Leo Buscaglia, the so&#45;called Dr. Love, and former President Ronald Reagan.

So what is the lesson from these two excellent public speakers of starkly different styles? This much we can say for sure…</description>
      <dc:subject>Leadership</dc:subject>
      <dc:date>2011-06-28T20:19:11+00:00</dc:date>
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    <item>
      <title>The 7 keys to knowing your audience</title>
      <link>http://www.sanleandrochamber.com/blog/post/the-7-keys-to-knowing-your-audience/</link>
      <guid>http://www.sanleandrochamber.com/blog/post/the-7-keys-to-knowing-your-audience/#When:21:59:06Z</guid>
      <description>All good communication coaches emphasize the importance of knowing your audience in advance of coming together. There are two reasons for this. One, we can’t help but be influenced by our own agenda, and our agenda is not the same as our audience’s agenda. Two, we cannot fully succeed in our communication unless we know our audience’s needs and interests.

To zero&#45;in on the emotional and intellectual heart of your audience, ask these seven questions…</description>
      <dc:subject>Management, Marketing</dc:subject>
      <dc:date>2011-06-21T21:59:06+00:00</dc:date>
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    <item>
      <title>Adding the ‘touch factor’ to PowerPoint presentations</title>
      <link>http://www.sanleandrochamber.com/blog/post/adding-the-touch-factor-to-powerpoint-presentations/</link>
      <guid>http://www.sanleandrochamber.com/blog/post/adding-the-touch-factor-to-powerpoint-presentations/#When:16:17:57Z</guid>
      <description>There’s a reason why – when correctly used – PowerPoint is so effective in conveying information. There&#8217;s no substitute for its ability to accord with people&#8217;s learning styles. Some of us are visual learners. Some of us are auditory learners. PowerPoint can deliver in a big way on both of those fronts.

However, some of us are tactile learners. We lean best through touch. PowerPoint isn’t any help with that. But you, the presenter, can most certainly be. Let’s consider some examples…</description>
      <dc:subject>Marketing</dc:subject>
      <dc:date>2011-06-14T16:17:57+00:00</dc:date>
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    <item>
      <title>Persuasion the Donald Trump and Mahatma Gandhi way</title>
      <link>http://www.sanleandrochamber.com/blog/post/persuasion-the-donald-trump-and-mahatma-gandhi-way/</link>
      <guid>http://www.sanleandrochamber.com/blog/post/persuasion-the-donald-trump-and-mahatma-gandhi-way/#When:13:47:51Z</guid>
      <description>There could hardly be two more different people than Donald Trump and Mahatma Gandhi. Trump is pompous and self&#45;aggrandizing, and has a long history of tearing other people down to bring more attention to himself. Gandhi was humble and selfless, and focused his efforts on empowering others.

Here’s what the two men had in common: The ability to persuade others to their mode of thinking, though in different ways. Here’s how…</description>
      <dc:subject>Leadership</dc:subject>
      <dc:date>2011-06-07T13:47:51+00:00</dc:date>
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    <item>
      <title>How to take the anxiety out of public speaking</title>
      <link>http://www.sanleandrochamber.com/blog/post/how-to-take-the-anxiety-out-of-public-speaking/</link>
      <guid>http://www.sanleandrochamber.com/blog/post/how-to-take-the-anxiety-out-of-public-speaking/#When:13:51:37Z</guid>
      <description>Let’s start with the facts of life – people do and always will get anxious before addressing live audiences with speeches and presentations. Anxiety focuses and sharpens the mind. The surge of sensory overload that is part and parcel of public performance can be put to productive use if we adopt the proper mindset and adequately prepare ourselves for our time in the spotlight. Here are five tips for eliminating paralytic levels of stage fright…</description>
      <dc:subject>General</dc:subject>
      <dc:date>2011-05-31T13:51:37+00:00</dc:date>
    </item>

    <item>
      <title>5 ways non&#45;profits will use social media</title>
      <link>http://www.sanleandrochamber.com/blog/post/5-ways-non-profits-will-use-social-media/</link>
      <guid>http://www.sanleandrochamber.com/blog/post/5-ways-non-profits-will-use-social-media/#When:21:22:13Z</guid>
      <description>The ability of social media to raise very large sums of money in small denominations from millions of contributors has been made clear. None of this has been lost on U.S. charities and non&#45;profit organizations. Indeed, social media provides the ideal platform for them to raise campaign awareness, increase donations and actively engage with a broad online audience. Here are five social media opportunities more charities will be making the most of this year…</description>
      <dc:subject>Management, Marketing</dc:subject>
      <dc:date>2011-05-17T21:22:13+00:00</dc:date>
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    <item>
      <title>Seven steps to better brainstorming</title>
      <link>http://www.sanleandrochamber.com/blog/post/seven-steps-to-better-brainstorming/</link>
      <guid>http://www.sanleandrochamber.com/blog/post/seven-steps-to-better-brainstorming/#When:16:30:50Z</guid>
      <description>Companies run on good ideas – from R&amp;amp;D groups seeking pipelines of innovative new products to CEOs searching for that next growth opportunity Unfortunately, most attempts at brainstorming are doomed.

To generate better ideas—and boost the odds that your organization will act on them—start by asking better questions. Here are seven steps that will get you there…</description>
      <dc:subject>Leadership, Management</dc:subject>
      <dc:date>2011-05-10T16:30:50+00:00</dc:date>
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    <item>
      <title>5 ways to lead with trust</title>
      <link>http://www.sanleandrochamber.com/blog/post/5-ways-to-lead-with-trust/</link>
      <guid>http://www.sanleandrochamber.com/blog/post/5-ways-to-lead-with-trust/#When:18:59:33Z</guid>
      <description>There’s nothing worse than behavior from your boss that says he or she doesn’t trust you, particularly when that wasn’t the boss’s intent. To lead effectively you need to have people you can trust, and to show you trust them. Simple, right? Yet, it’s easy to inadvertently communicate the opposite.

Along those lines, here are five ways you can communicate trust…</description>
      <dc:subject>Leadership, Management</dc:subject>
      <dc:date>2011-05-03T18:59:33+00:00</dc:date>
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